Shopology helps CPG companies to track, analyze & predict in-store shopper behavior. A shopper analytics platform company that transforms the way Shopper Marketing ROI is measured.
Every CPG company seeks to keep pace with shoppers’ changing needs, which requires insight and foresight. As the companies learn more about their shoppers, they can build a holistic view of shopper expectation. In our view, brick-and-mortar retail is still powerful, especially in South East Asia. Shoppers will somehow make their way to retail channels, whether modern or traditional.
Hence, retail and shopper behavior data provides critical insight to brands and retailers to drive business growth. While timing can make the difference between catching and solving an issue or maximizing an opportunity. Our data can be accessed in real time, the way it should be in this era of digitalization.
The three pillars of Insight, Technology & Timing explain why Shopology exists. Our Mission is to build a platform that captures BETTER shopper data, in SMARTER ways, providing FASTER insights.
“Build a platform that captures BETTER shopper data, in SMARTER ways, FASTER insights”
Retail and Shopper behavior data can provide critical insight to brands. At Shopology, we believe there are better data points that can be captured.
Methodology is critical when conducting shopper research or tracking shopper behavior. At Shopology, we have developed a best in class multi-app platform.
Timing can make the difference between catching and solving an issue or maximizing an opportunity. Our data can be accessed in real time, the way it should be.
The Shopology platform has enabled us to capture in-store shopper behavior at a scale and price point like never before.